SERP’s Up | How will Google's most powerful AI, Gemini, impact SEO?
Feb 14, 2024
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Google has introduced a powerful AI, Gemini, impacting SEO. Industry experts discuss Gemini's potential in search, its competition with GPT-4, and its evolution. They explore Google's AI advancements, SMX shows, and Barry Schwartz's presence. The podcast delves into Gemini's impact on SEO results, user engagement, and the broader tech landscape. Additionally, they touch on core web vitals, AI image generation tools, and customizable prompts.
Google Gemini competes with OpenAI's GPT-4, enhancing Google Bard's performance.
Gemini integration streamlines AI tools, shaping the future of search experiences and technology.
Deep dives
Gemini: Google's Catch-Up Moment in AI
Google's release of Gemini signifies a catch-up moment in AI, providing an alternative to OpenAI's GPT-4. Gemini Ultra outperforms GPT-4, showcased in Google Bard, which greatly improved due to Gemini integration. The availability of Gemini contributes to more choice and capability in the market, setting Google on par with leading AI models.
The Evolution of AI: Convergence of Tools
Gemini's integration into Google products, like Google Bard and Google Assistant, signifies a shift towards streamlining AI offerings. The convergence of AI tools, including Gemini, Lens, and chat GPT, is anticipated to revolutionize search experiences and drive advancements in AI technology.
SEO Impact of Gemini and AI Convergence
Gemini's potential implications for SEO involve enhancing user engagement through improved SGE results and expanding Google's AI capabilities. The likely convergence of AI tools suggests future upgrades to search functionalities, possibly transforming user experiences and search outcomes.
AI Tool Discoveries with Aaron Sparks
Aaron Sparks from Edge of the Web shares insights on innovative AI tools and their practical applications in SEO. His exploration of AI image generators and prompt-based tools, such as freeflow.ai, demonstrates the transformative potential of AI in creative design and content development.
The race is on! The AI Generative competition has been well underway and Google has leaned into a major update. Google Gemini has now been introduced. What is Google Gemini? How will it impact SEO? How will it impact search in general?
Google is in a transition period of search. Does Gemini have what it takes to propel Google forward in the future?
This week, Wix’s Mordy Oberstein and Crystal Carter are joined by the great Danny Goodwin to evaluate this so-called ‘ultra’ powered version of Bard - Gemini.
Pete Huang also makes an appearance to take a look at what Gemini means for the overall evolution of AI.
Today, we’re all Geminis! So sit back, look up at the stars, and tune in to episode 74 of the SERP’s Up SEO Podcast as we discover Google Gemini!