Today’s topic is all about the confusion that exists in the real estate marketplace today, a topic that came to Garrett because he’s hearing (and seeing) it in a very loud way these days. In this episode, he and Matt discuss what they’re both seeing and offer tips for how to quiet all the confusion and noise so that you can keep your business moving forward.
Get ready to take notes, too, because Garrett says it is 100% possible to help people find clarity in this marketplace. But then Matt counters by hedging—just a bit—when he mentions that clarity must also include the acceptance that there will always be some level of uncertainty. What does this all mean? How can you gain clarity so that you can offer it to your clients? Tune in for today’s can’t-miss episode! It’s a topic that, if you can master, will set you apart from most other agents.
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Episode Highlights:
- Help people achieve clarity
- Balance clarity and uncertainty
- Ask questions
- Educate yourself
- Collaborate
- Acknowledge and address two common fears
- Score a group of “raving fans”
Quotes:
“The confusion that exists in the real estate marketplace today seems to be plaguing everybody—from buyers, to sellers, to real estate agents, too.”
“Sellers are living in the past by about 12 months, and buyers are living in the future by about 12 months.”
“So this confusion combined with this need for absolute clarity puts real estate agents in a tough position. It makes the job a little bit harder, but it does make it more fun, particularly if you know the secrets to helping people achieve clarity because then you get all the business.”
“The heart of being able to find clarity is you have to have a reason to make a decision.”
“Maybe we’re holding on to some of the wrong people or not finding the right people.”
“And we’re going to start to uncover that maybe not every listed property is a seller, which then changes the whole picture of inventory.”
“This can really be a healthy-ish market for both buyers and sellers.”
“When people get confused, they also really want someone there to let them know that it’s okay.”
“This is where you create your raving fans… this is where you show your skills… there’s going to be some great, great, great agents that come out of this time, but you’ve got to be willing to step up and engage.”
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Garrett
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Matt
@matthewjbonelli