301: Listening to the Workforce Market with ACT’s Jenna Cohen

Jenna Cohen is the workforce product manager at ACT. where their mission is to help people achieve education and workplace success. ACT’s mission is to help people achieve education and workplace success. It serves millions of people around the world with learning resources, assessments, research, and credentials to help them succeed from elementary school throughout their careers.

In this episode of the Leading Learning Podcast, co-host Celisa Steele talks with Jenna about ACT’s WorkKeys products, National Career Readiness Certificate, and Work Ready Communities program. They discuss the importance of listening to the market and using data and research to truly understand needs and solve real problems. Jenna also shares how the pandemic has created opportunities around credentials, remote work, and an overall emphasis on adapting to future disruptions.

Full show notes and a transcript are available at https://www.leadinglearning.com/episode301.

We are grateful to our sponsor for this episode, BenchPrep.

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BenchPrep is an award-winning learning platform purpose-built to help learners feel confident and prepared to take difficult entrance, certification, and licensing tests by delivering an intuitive, efficient, and engaging study experience. BenchPrep helps you accelerate test prep revenue growth by offering the tools you need to create market-ready products and data to improve your content and understand learner behavior.

Many of the world’s leading associations, credentialing bodies, test providers, and training companies trust BenchPrep to power their online study programs, including ACT, the Association of American Medical Colleges, CFA Institute, CompTIA, GMAC, McGraw-Hill Education, AccessLex, and more. More than 8 million learners have used BenchPrep to attain academic and professional success. To discover more, visit BenchPrep.