GTM Disrupted host Mike Smart reconnected with Nils Davis, product management expert and author for another exciting interview.

Nils put a spotlight on key factors impacting product managers in the B2B space. He also shares what he believes are the essential skills of product management success. It may a surprise to learn that Nils puts a premium on developing soft skills and the ability to communicate through storytelling.

Key Take Aways from this episode include:

 Storytelling in Product Management a superpower

 How to avoid the feature factory

 Go-to-Market skills are a key differentiator

Nils’s Bio

Nils Davis is a seasoned product management expert and author on the discipline. He has seen product management defined in numerous ways over the years. Is it the CEO of the product? Owner of the backlog? The locus of business, user experience, and technology? Or is there a different, better way to think about

product management?

Based on over more than two decades of enterprise product management, including a stint managing a product for product managers, Nils's view is radically

different. The fundamental component of successful products is the problem they solve for customers. In his articles, his podcast The Secrets of Product Management, and his book, The Secret Product Manager Handbook, he shares new, powerful ways for product managers to create more value.

To find Nils on LinkedIn go to - https://www.linkedin.com/in/