EP 96 | Food Icons, Rise of Chef Merito, & Authentic Legacies

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Time Stamps:

0:00 -Intro

0:43 - Who is Lauren?

5:16 - The Family Spice Business

7:15 - Understanding the pressure of legacy

11:25 - Learning to lean into your authenticity

16:20 - Marketing to a new generation

18:09 - Exploring diversity through seasoning

26:49 - Innovation through respect

32:00 - The seasoning behind the culture

42:53 - Learning to follow trends

45:57 - The Origin of “Chef Merito”

46:46 - Chef Merito Birria Seasoning (Ad)

49:07 - Working in a male-dominated industry

50:46 - Building trust with a community as a brand

52:16 - The Future of Chef Merito

57:02 - Advice for the Latina community