10Web Is an Automated WordPress Hosting Platform

Apr 26, 2021

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In this episode of Running in Production, Tigran Nazaryan covers building a WordPress hosting platform with Laravel, Python and Node. It’s hosted on GCP for their clients’ sites and OVH for their core services. It’s been up and running as a hosting platform since late 2020.

Tigran talks about working with a team of 34 engineers, using both MongoDB and MySQL, creating a bunch of services with a very well thought out architecture while keeping it simple enough for it to all run on a developer’s laptop. He covered a lot of ground.

Topics Include

1:49 – Thousands of customers have their site hosted there
3:00 – A break down of their stack (there’s a lot going on)
4:38 – Motivation for choosing a mixture of programming languages and frameworks
7:10 – All of the services are independent and live in their own git repo
9:23 – The image optimizer service is written with Laravel
12:34 – MongoDB is quite heavily used by a number of services
15:40 – How to optimize CSS and JS bundles with many WordPress plugins
21:13 – The hosting service is written in Python with MySQL for a DB (hosted on GCP)
23:52 – It’s mostly Linux containers being used but Docker is used in some spots
25:11 – End customers don’t need to worry about things like nginx and SSL certs
30:30 – Other tech components that’s in their stack
32:00 – Payments are handled monthly or annually with Stripe and PayPal
33:12 – Client sites are hosted on Google Cloud and their services are on OVH
37:33 – Some of the servers are pretty beefy with 32GB of memory and 8+ CPU cores
39:56 – Developers can run everything on their own laptops
44:27 – The developers who build a service are responsible for deploying it
45:26 – The process to set up a server is documented and automated when possible
48:46 – Customers can access their hosted sites very quickly after signing up
51:13 – The deployment process from development to production
56:55 – Databases are backed up and core services are load balanced
59:04 – Keeping track of errors, monitoring and alerting
1:03:45 – Cloudflare is sitting in front of the core services
1:06:42 – Best tips? Really focus on getting a good architecture designed early on
1:10:36 – Check out https://10web.io/, Tigran’s LinkedIn and their Engineer blog

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10Web Is an Automated WordPress Hosting Platform

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