The Next Next Building a Winning Team: Leveraging AI in Sports with Jason Syversen
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Apr 30, 2025 Jason Syversen, Founder and CEO of SportsVisio, dives into the transformative role of AI in basketball analytics. He shares his entrepreneurial journey and how his background in cybersecurity shaped his approach to innovation. Discussions highlight the challenges of integrating AI into sports, from customer engagement to technical hurdles like multi-object tracking. Syversen emphasizes the importance of balancing family life with a tech startup, advocating for using business as a force for societal good while revolutionizing youth sports training.
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From Basketball Parent to AI Founder
- Jason Syversen started SportsVisio after observing the lack of affordable, automated basketball stats tools at his kids' games.
- He leveraged AI and computer vision technologies from his defense background to build a scalable sports analytics platform.
Start Simple and Validate Early
- Start with a simple, focused product that solves a specific pain point rather than building multiple complex products at once.
- Get a product into customers' hands to validate willingness to pay and gather actionable feedback.
Use Humans to Boost AI Accuracy
- Use humans in the loop for quality assurance until AI achieves the required accuracy to reduce costs.
- Outsource human tasks strategically and build in-house teams to improve margins and maintain profitability.