Ecosystemic Futures
75. Future, TBD
Feb 4, 2025
In this insightful conversation, Lucy Ziegler, founder of TBD Futures and former McKinsey design strategist, explores how to blend industrial design and strategic foresight for better decision-making. She reveals why traditional forecasting falls short and underscores the value of human-centric design thinking. Lucy shares how organizations can turn uncertainties into opportunities through scenario planning and fosters a long-term vision beyond quarterly pressures. A captivating case study highlights how an electric vehicle company transformed market uncertainties into effective strategy.
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Quick takeaways
- Industrial design combined with strategic foresight enables leaders to transform uncertainties into actionable opportunities through scenario planning and design thinking.
- Adopting ecosystemic models encourages organizations to shift from short-term results to long-term visions, enhancing resilience and fostering innovation.
Deep dives
Ecosystemic Transformation
Ecosystemic models are changing the landscape of governance, industry, and policy by redefining traditional boundaries and operational norms. These models enable organizations to navigate the complexities of a digital and interconnected world, fostering resilience in society and the economy. The shift from rigid frameworks to more adaptive ecosystemic approaches presents new economic engines applicable in various sectors. This transformation encourages collaboration among diverse stakeholders, enhancing innovation and fostering a sustainable future.
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