Creative Spotlight: 2023's Pantone Color of the Year

Tyler Wisecup is a Brand Manager at Nebraska Furniture Mart. He has more than 10 years of experience in planning, managing, and coordinating public relations, internal marketing, copywriting, communications, and executive account activities. He holds a bachelor's degree in journalism with a focus in public relations and advertising from the University of Nebraska, Omaha.

Hilary Woltemath is the Visual Display General Manager at Nebraska Furniture Mart. She joined NFM as a Visual Merchandiser before moving up the ranks to her current position. She holds a bachelor's degree in business administration and marketing from the University of Nebraska-Lincoln with a minor in textiles, clothing, and design.

Becca Sudbeck is the Brand and Creative General Manager at Nebraska Furniture Mart. She has been part of the NFM family since 2001 and has a long history rooted in the home furnishings industry. She holds a bachelor's degree in business administration from the University of Nebraska-Lincoln.

In this episode…

Color trends often have a big impact on decisions related to design, fashion, beauty, and technology. The recently announced 2023 color of the year is set to influence decisions in various industries, including home design and decor.

According to Pantone, the color "viva magenta" is an unconventional shade for an unconventional time. Since the year 2000, the company has been picking a color of the year to inspire design ideas. With increased awareness of nature and sustainability, viva magenta was chosen as 2023's color of the year.

In this episode of the I Am Home podcast, Tyler Wisecup is joined by co-hosts Hilary Woltemath and Becca Sudbeck to talk about 2023's Pantone color of the year. They discuss the company's process of picking the color, how to incorporate it into your home, and the color's connection with nature and sustainability. Stay tuned.