#615: The Power of Focusing on Your Core Competencies: INBOUND 2023 Replay

11 snips

Oct 12, 2023

Amy Porterfield has a fireside chat with Kyle Denhoff, HubSpot's Director of New Media, discussing the importance of email lists for online businesses, building authenticity on social media, focusing on core competencies for success, growing an audience through podcasting, and building an engaged team. They also explore strategies for audience building, content creation, and strategic planning in the world of digital courses and online businesses.

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Introduction

00:00 • 4min

Transitioning from Corporate Job to Accidental Entrepreneur

04:17 • 14min

Using Email Marketing and Webinars to Build and Sell

17:55 • 2min

Providing Value and Introducing HubSpot Sales Hub CRM

20:03 • 3min

Shifting Consumer Behavior and Transitioning to Shorter Video Content

23:06 • 3min

Focusing on Core Competencies and Building a Community

25:50 • 16min

EXCLUSIVE: My fireside chat with HubSpot’s Director of New Media, Kyle Denhoff

HubSpot’s INBOUND Marketing & Sales Conference is an absolute treasure trove of knowledge that’s jam-packed with insights on marketing, sales, business, and all the latest trends that are shaping our world.

And guess what? I had the incredible opportunity to take the stage at the 2023 event for a fireside chat with Kyle Denhoff, HubSpot's very own Director of New Media.

We dove deep into the tried and true strategies of cultivating a thriving online community and forging a path to entrepreneurial success.

In this episode, you’ll hear me spill the tea on everything that’s helped me create a highly profitable digital course business that I love, including:

Why creating an email list is crucial for online businesses (plus growth strategies that have worked for me)
What I do to build authenticity and connection on social media
Why focusing on your core competencies is the key to long standing success
My biggest takeaways from growing an audience through podcasting
The dos and don’ts of building a highly engaged and happy team

… Plus much, much more!

Tune in right now to hear an insightful conversation about all-things audience building, content creation, and strategic planning in the world of digital courses and online businesses.

Enjoy!

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