Resource Links:

• CaseFuel Website (http://casefuel.com/)
• Get your copy of “Legal Marketing Fastlane” (https://www.amazon.com/Legal-Marketing-Fastlane-Roadmap-Generating-ebook/dp/B06X9B76QX)

The old saying goes, what you see is what you get.

If you feel negative one day, you’ll only see negative things around you - your staff is lazy, your marketing isn’t working or that every salesman is trying to pull one over on you.

If you’re feeling positive, you may actually notice the roses - and maybe even stop to smell them. 

But is this adage true when applied to things like business success? Or is this just another woo-woo belief with no scientific backing? 

If you hate woo-woo stuff, but can also accept the fact that some people benefit from it - this episode has an important takeaway for you. 

Today, Jan dives into the psychological concept of information theory to explain that you really are in control of what you see - and your success can be determined by your perception of one key area.

In this woo-free discussion routed in psychology, you’ll see that the prover really does prove what the thinker thinks. 

About Our Host:

Jan Roos is the CEO of CaseFuel agency, helping law firms generate revenue through pay per click advertising. He is a legal marketing expert and is the author of the bestselling book, “Legal Marketing Fastlane.” It talks about PPC lead generation, a technique used to generate client leads for big and small practices

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