

Mythology for Managers: 12 Archetypes Every Leader Needs to have in their toolkit
Introduction
Ian Banner and Steve Forbes explore a revolutionary approach to leadership that most MBA programs never teach. Steve shares his fascinating research journey into why cultures become toxic and how leaders often get trapped in inappropriate archetypes for their situations.
Ian brings his characteristic energy and real-world examples, including stories about cement trucks, Yoda's backwards speech patterns, and why some coaches claiming to "speak truth to power" are just wearing grown-up clothes.
Together, they map out practical frameworks for conscious archetype switching that C-level leaders can implement immediately. Whether you're struggling with organisational dysfunction, leading transformation initiatives, or want to expand your leadership toolkit beyond traditional command-and-control models, this conversation provides actionable insights for the future of work.
You can listen to discover which archetype you default to and learn how to consciously shift your leadership stance based on your organisation's needs.
Takeaways
Leadership requires different stances; one size doesn't fit all.
Toxic cultures often stem from leaders not adapting their archetypes.
The Sage archetype brings wisdom and insight, guiding others.
The Magician archetype catalyses change and transformation.
The Lover archetype fosters connection and empathy among team members.
The Jester archetype disrupts patterns and encourages playfulness.
The Knight archetype embodies courage and the pursuit of quests.
The Everyman archetype promotes inclusivity and teamwork.
The Caregiver archetype nurtures and supports team members.
The Ruler archetype establishes order and clarity in leadership.
Chapters
00:00 Introduction to Leadership Archetypes
02:52 Exploring Toxic Cultures and Leadership Styles
06:04 The Twelve Archetypes of Leadership
09:05 Deep Dive into the Sage Archetype
12:02 Understanding the Magician Archetype
15:06 The Lover Archetype: Building Connections
17:56 The Jester: Disruption and Playfulness
20:54 The Knight: Quest and Achievement
23:46 The Everyman: Team Player
26:56 The Caregiver: Nurturing and Support
29:51 The Ruler: Order and Control
33:13 The Creator: Innovation and Imagination
36:05 The Explorer: Seeking New Horizons
38:11 The Rebel: Challenging the Status Quo
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