S1 Ep38: Is Advertising where Design goes to DIE?! The DIFFERENCE between design studios and ad agencies! How AI is already influencing DESIGN!
Feb 6, 2024
54:45
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BBH Head of Design Andy Cooke is the latest guest on Untalented by UNKNOWN.
Andy touches upon his experiences from running his own studio, freelancing, working at Google and now being head of design at BBH. We discuss design studios vs advertising agencies, how design functions with advertising, if advertising is where design goes to die, how to be creative within advertising, the potential for impactful work, the importance of integrating design thinking into advertising projects, the future of design, how AI is already pivotal in the design industry and much more.
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