How the desire for immersive experiences drives today’s travelers … featuring Ben Switzer, Joe Veneto, and Andreas Weissenborn

Seeking experiences is the currency of today’s travelers. Learn about experiential tourism development in today’s travel landscape and what it means for tomorrow’s in this Future of Tourism episode. Simpleview’s David Peacock interviews Joe Veneto, chief experience officer at Veneto Collaboratory; Ben Switzer, chief growth officer at EXAR Studios in London, Canada; and Andreas Weissenborn, vice president of research and advocacy at Destinations International.