In this episode of the Manufacturing Automation Podcast, Michael and Matt reflect on major life and business milestones, from welcoming a new family member to making critical shifts in sales and marketing strategy. They discuss lead generation, optimizing their funnel, and adjusting product offerings to streamline customer engagement. The conversation also explores R&D updates, improving operational efficiency, and the balancing act of long-term business growth. Whether you’re scaling your automation company or refining your marketing approach, this episode delivers valuable insights and candid reflections on entrepreneurship.