SBJ Morning Buzzcast SBJ Morning Buzzcast: December 8, 2025
Dec 8, 2025
The discussion reviews the Influence 125 list, spotlighting its unique focus on North American sports business. Inter-Miami's MLS Cup victory highlights Messi's transformative role in expanding the league's global appeal. The ongoing NASCAR trial features intriguing testimonies, particularly from Michael Jordan, who critiques the sport while reflecting on his $40M investment in 23XI Racing. Additionally, a monumental $401M donation to Michigan State athletics is unveiled, and there's a heartfelt tribute to the late Roy Kramer.
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Influence 125 Celebrates Industry Leaders
- SBJ compiled an Influence 125 list covering the last 25 years to highlight industry shapers rather than rank them.
- The list focuses on business leaders in North America and intentionally minimizes athletes, coaches, and on-air talent.
Messi And Beckham Raise MLS's Global Standing
- Inter-Miami's MLS Cup win with Lionel Messi elevated MLS's global profile and produced dramatic TV moments.
- David Beckham's transition from player to owner and the club's turnaround underline the transformative power of marquee signings.
Jordan's Testimony Shapes NASCAR Trial
- The NASCAR trial with 23XI Racing and Front Row Motorsports entered week two after high-profile testimony.
- Michael Jordan's calm, forceful testimony framed team owners' long-standing frustrations with NASCAR's business model.