“When moving to offering virtual CFO services, there was a mindset shift that really helped us recognize our own value. Now we're at the place where we have a definition, structure, and the ability to align ourselves with potential clients and their needs.” - Katina Peters
The finer details of this episode:
- Conveying value and building trust in sales conversations
- Exploring niche markets
- Defining and improving processes when adding virtual CFO services to your firm
Episode resources:
