28. Speech Breakdown: Zig Ziglar "Attitude Makes All The Difference"
Nov 5, 2019
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Join motivational speaker Zig Ziglar as he shares insights from his iconic speech, 'Attitude Makes All The Difference.' Discover the art of storytelling in public speaking and how it can captivate an audience. Ziglar emphasizes the vital role of gratitude in transforming workplace mindsets and driving personal growth. The discussion also critiques the balance between authenticity and dramatic flair in delivery, highlighting the importance of pacing and clarity. Learn how his timeless principles continue to resonate, offering valuable lessons for today's speakers.
Zig Ziglar effectively uses storytelling to engage the audience by embedding lessons in relatable narratives, enhancing memorability and impact.
The theme of gratitude highlights the importance of shifting one's perspective to foster personal growth and transform negative attitudes.
Deep dives
The Power of Storytelling in Speeches
Storytelling serves as an effective technique in speeches, as demonstrated by the analysis of a Zig Ziglar talk. At the outset, Ziglar establishes a problem through a relatable narrative involving a woman expressing her dissatisfaction with her job. This personal story creates intrigue and sets the stage for the solution that Ziglar will later provide, enhancing audience engagement. By embedding lessons within the story, the speaker effectively delivers messages that are more memorable and impactful than straightforward advice.
The Importance of Gratitude
Gratitude emerges as a critical theme in the discussed speech, particularly as it pertains to transforming negative attitudes. Ziglar advises the woman to actively shift her perspective by listing things she likes about her job, reframing her outlook from one of discontent to appreciation. The emphasis on gratitude serves to highlight how changing one’s mindset can lead to personal growth and improved circumstances. This practice not only cultivates positivity but also encourages listeners to take proactive steps in their own lives.
Self-Change as a Catalyst for Improvement
The overarching message of the speech centers around the notion that personal change is essential for overcoming negativity and dissatisfaction. Ziglar underscores that external circumstances will not change unless the individual is willing to alter their internal dialogue and perceptions. By illustrating the transformation of the initially unhappy woman, who later embraces her job and positively impacts her environment, the talk reinforces the concept that self-improvement is foundational. Ultimately, the speaker argues that every person has the power to change their situation through changes in attitude and perception.
Let's power into episode twenty-eight of The Presentation Boss Podcast! And we've found ourselves looped back to give a speech breakdown of a presentation that we found on the internet. Thomas went looking for a motivational speaker and decided on this example. Kate hadn't seen it before, so listen along as they watch Zig Ziglar and make comment about what he does exceptionally well, and what doesn't feel quite right. And being this speech is 20-30 years old, it does get quite interesting!
Again we have a shorter talk, so we have lots of time to discuss the aspects of the presentation. Keep an ear out for the brilliant use of storytelling to embed a lesson as well as variety in the rate of speech. There's a lot to learn from this early-bird in the motivational speaking space. We are often told this format is a favourite of many listeners, so let us know if you love them too!
What You'll Learn
• How to set up a lot of context using storytelling in an introduction
• How setting up a big question at the start of a presentation forces your audience to be engaged
• The dangers of not having a clear voice and/or speaking too quickly
• Why setting up stakes in a story drives a narrative and persuasive presentation
• Being careful of the word choices you make to ensure credibility
• Two ways to provide emphasis on the pertinent and important points of your talk
• What careful choice of story can mean for relatability to your audience
• The massive power of contrast
• Exactly when a long list can be used for emphasis, but how to not be tedious
• What to do when you stumble over your words
Used In The Show
• Zig Ziglar | "Attitude Makes All The Difference": https://www.youtube.com/watch?v=3irmfCEhFJQ
Resources and Links
• Email us: podcast@presentationboss.com.au
• The Presentation Boss Podcast: https://presentationboss.com.au/podcast/
• Kate on LinkedIn: https://www.linkedin.com/in/kate-norris/
• Thomas on LinkedIn: https://www.linkedin.com/in/thomas-krafft/
• Presentation Boss on facebook: https://www.facebook.com/presentationboss/
• Presentation Boss on LinkedIn: https://www.linkedin.com/company/presentation-boss
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