#86 How (and why) Mark Wheeler overhauled Storyblok’s whole GTM
Jun 18, 2025
55:43
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In this episode, Storyblok's CMO and thought leader Marc Wheeler shares how he unlocked the U.S. market with specific GTM playbooks and explains the critical importance of localized messaging when expanding a B2B SaaS company internationally. Additionally, he provides concrete insights on how his team leverages AI-powered models to analyze, evaluate, and engage potential B2B buyers with highly relevant messages. Tune in now!
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