289: Public Speaking Tips Every YouTuber Needs-to-Know!
Feb 13, 2024
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This podcast episode discusses public speaking tips for YouTubers, including the significance of storytelling, improving speaking skills, determining marketability of a message, navigating feedback, the power of self-awareness, and lessons learned from a well-known organization.
56:50
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Quick takeaways
Stories are the most effective form of communication, as they engage the audience and make content memorable.
Being authentic and true to oneself is crucial for effective communication, as it allows for a deeper connection with the audience.
Keeping content simple and focused on one main point is key for impactful communication, as it provides clarity and avoids overwhelming the listener.
Deep dives
The Power of Storytelling in Speaking
The best speakers are great storytellers, as stories are the most effective form of communication. Stories engage the audience and make content memorable. Research shows that when a speaker tells a story, the listener's brain reacts the same way as the speaker's, creating a connection. Bob Goff and Andy Andrews are examples of speakers who excel at storytelling and living in the moment with their audience. Adding more stories to any form of content, whether it's a speech, podcast, or YouTube video, brings it to life and keeps the audience interested.
The Importance of Being Authentic
To be an effective communicator, it is important to be authentic and true to oneself. Speakers like Bob Goff and Andy Andrews are themselves on stage, intentionally showcasing their unique personalities. Each speaker has their own style, whether it's energetic and animated like Brian Regan or calm and subtle like Nate Bargatze. The key is to find and embrace one's own style and personality when communicating, as it enables a deeper connection with the audience.
Simplicity and the Power of One
Keeping content simple is crucial for effective communication. In audio formats, like podcasts, listeners can only remember one main idea. Therefore, it is essential to distill content down to one main point in one sentence. Knowing the one main thing makes crafting content easier, as it provides clarity and focus. It allows speakers to structure their content around the problem it solves, the solution it offers, and the actionable steps to take. The simplicity of communication is often more impactful than complex and overwhelming information.
The Power of Stages and In-Person Connections
One of the main advantages of speaking on stages or attending events is the genuine connection and energy that can be felt in person, which is often missing in virtual interactions. Meeting people face-to-face, signing books, taking photos, and sharing stories creates a powerful experience that cannot be replicated through a camera. Additionally, research shows that in-room conversions, such as book sales or lead generation, are much higher, providing a valuable opportunity to bring people into one's business. The opportunity to meet potential customers, add credibility, and make an impact makes it worthwhile to get out there and participate in live events and stages.
Getting Paid as a Speaker and Determining Marketability
While some speakers may opt to speak for free when starting out, it's essential to set a fee and stick to it to establish value and credibility. By continually speaking for free, one may create an expectation that they won't charge in the future. Marketability as a speaker depends on the ability to solve a problem or provide valuable content. Industry-specific topics have a natural appeal for conferences and events related to that field. For those with unique or niche passions, finding the right angle or context to present their content may open doors to different conferences or events. Ultimately, if the content solves a problem, it is marketable, although some creativity may be required to access stages or platforms beyond the mainstream.
In this episode, Sean chats with Christy Wright about Public Speaking Tips Every YouTuber Needs-to-Know! ****** Want to get more speaking opportunities but not sure how? This kit will help you get your speaking business up & growing in no time 👉 http://SpeakingStarterKit.com
This video is NOT sponsored. Some product links are affiliate links which means if you buy something we'll receive a small commission.
