Can Shopping for Pleasure Products Be Shame-Free? With Jemma Sawyer of ILOH

Growing up, women are told that sex, menstruation, and pleasure are private. We're told to be dainty and shy away from "inappropriate" topics so that we don't draw any "unnecessary attention". But it's time to change that conversation. It's time to empower women to feel confident and shame-free shopping for pleasure products, or being open about sex. That's where Jemma Sawyer of ILOH comes in. Jemma comes from the fashion industry and started ILOH as a pandemic business. She's had to overcome so many hurdles along the way, including going up against major corporations to build awareness for her brand. What you will learn: What Jemma was up to before ILOH What inspired Jemma to go into the sexual wellness space Why it's important to support female-created and developed pleasure products What Jemma experienced when she was abroad related to the industry How Jemma's conducted competitive research to see what's currently out there Her strategy for getting the word out despite platform challenges What Jemma recommends every entrepreneur do Check out ILOH - https://iloh.co.uk/ (https://iloh.co.uk/) Follow ILOH on Instagram - https://www.instagram.com/_iloh.co.uk/ (https://www.instagram.com/_iloh.co.uk/) Follow TNBT on Instagram - https://www.instagram.com/thenextbigthingpod/ (https://www.instagram.com/thenextbigthingpod/) Contact us - hello@thenextbigthingpodcast.com