In this episode, James Currier chats with Antonio Rojas, discussing his role at LVP and their focus on LatAm. They delve into Antonio's investment experience, the importance of entrepreneurial networks in Mexico, and the impact of increasing valuations in LatAm. They also discuss international outreach, unique challenges, the rise of web 3, and the potential of investments to influence societal change.

NFX has been increasingly active in LatAm over the last few years, largely drawn there by an incredibly talented pool of Founders in the region. To understand the unique challenges and opportunities of LatAm, James talked with Antonia Rojas, the youngest female partner at ALLVP and a rising star in the startup ecosystem there. They co-led the Nuvocargo Seed round together.

Based in Mexico City, she has a “boots on the ground” view of Latin America that I love. Methods for building network effects there is not what one might think -- and as a result, go-to-market in Latin America demands building trust bridges and leveraging confidence networks. Understanding the psychology of LatAm consumers is a powerful unlock for new Founders entering the region.

(0:00) Introduction to the NFX podcast and guest Antonio Rojas (1:19) Antonio's role at LVP and their focus on Spanish speaking LatAm (4:07) Antonio's investment experience and perspective on VC in LatAm (9:47) Importance of fostering entrepreneurial networks in Mexico and standout tech companies (14:06) Impact of increasing valuations and funding challenges for middle-level companies in LatAm (18:16) Outreach from international investors and how to connect with NFX (21:57) Unique challenges and cultural understanding in the LatAm market (25:12) The rise of web 3, Antonia's investment focus, and chosen sectors in LatAm (30:05) Potential of investments to influence societal change and digital trends in LatAm (34:51) Future of solutions built on the data from digitization in LatAm and wrap-up