Henrik Fexeus is an internationally bestselling author, lecturer, performer, and star of the TV show Mind Melt. An expert in psychology and communications, he travels the world "reading minds" and teaching others how to understand and manipulate human behavior through body language and persuasion. Henrik has studied mental skills like NLP, hypnosis, acting, and magic.
"Social media is basically built around: Oh, so this is what you think of the world? Well, here are some people who think just the way you do. Listen to them and no one else. So, that is, of course, a great way to manipulate people. Tell them that they're right and have them go off in their own little bubble.
If I meet you in the street, I will put on a certain demeanor. I will smile. I say hi. I want to elicit a positive response from you. That also means that I have influenced your emotional state. Basically, you can't communicate anything to anyone without in some way influencing their thoughts or their behavior. Communication, influence, and manipulation, it's all part of the package. Our brains are hardwired to react to this. That's why marketing works so well."
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