First Class Founders: Creators | Solopreneurs | Personal HoldCo

Life-Changing Wisdom with Arvid Kahl: From Selling a SaaS Startup to Becoming a Creator

Mar 29, 2023
Arvid Kahl, co-founder of FeedbackPanda, discusses selling his SaaS business and his current content strategy. He talks about building a massive following through his blog, using AI as a writing buddy, and his success with multiple content delivery mechanisms. Arvid also shares insights on boosting credibility, starting a newsletter, and launching a podcast. He highlights the importance of having a regular cadence and shares his process for sourcing content ideas.
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ANECDOTE

Feedback Panda's Origin

  • Arvid Kahl and Danielle, an opera singer and ESL teacher, bootstrapped Feedback Panda.
  • It stemmed from Danielle's need for a better feedback system for her students.
INSIGHT

Stress and Risk

  • Being a two-person team created a high "bus factor" and stress for Arvid.
  • Living in Berlin meant high expenses, and their wealth was tied up in the business.
INSIGHT

Post-Economic Mindset

  • Selling Feedback Panda shifted Arvid's mindset from short-term economic choices to long-term strategic thinking.
  • This "post-economic" state of mind allowed him to focus on broader goals.
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