Episode 1219: Filling Your Calendar with Qualified Leads with Alleyoop with Gabe Lullo

What if your sales team woke up on Monday to a calendar already full of qualified discovery calls?

In this episode of Sharkpreneur, Seth Greene interviews Gabe Lullo, CEO of Alleyoop, who has helped companies from startups to giants like Microsoft, Peloton, and ZoomInfo transform their sales pipelines. Under his leadership, Alleyoop.io has pioneered a two-step model that separates prospecting from closing—backed by 11 million cold calls a year and a focus on authenticity in outreach. In this episode, Gabe shares the systems, stories, and strategies that have fueled Alleyoop.io’s rapid growth and its role in scaling billion-dollar brands.

Key Takeaways:

→ The two-step approach that separates prospecting from closing.

→ How Alleyoop.io serves both startups and global enterprises.

→ The “hot lead vs. warm lead” model—and why timing matters.

→ What really causes sales teams to stall (hint: it’s not always leads).

→ Why most “lead gen companies” aren’t actually prospecting.

Gabe Lullo’s expertise in sales, marketing, recruiting, and management began when he started his own business after graduation from the Barney School of Business at the University of Hartford. He owned and operated his own sales, training, and marketing firm for more than a decade. He excelled in training sales and marketing professionals, and additionally, Gabe has had a successful career in executive recruiting. He has been instrumental in expanding the company’s search and placement for IT, Software Development, Sales, Customer Success, Marketing, and Executive leaders. Gabe's most recent success has been with us here at Alleyoop. For many years he has been working to build and grow the company by focusing on our culture, environment, customer success, and sales.

Connect With Gabe Lullo:

Website: https://alleyoop.io/

LinkedIn: https://www.linkedin.com/company/alleyoop-io/

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