You or someone you hire MUST BE AN EXTROVERT.
Must be willing to talk to strangers.
To market and sell, direct to the consumer.
If you think that your failing microgym is going to resurrect itself while you take the weekends off because you won't participate in off-site marketing plays, you're in for a rude awakening.
The New Marketing Funnel that I'm breaking down in it's entirety at my One Day Biz Seminar in Boston, MA on Feb 22nd is re-writing what it means to acquire warm, brand aware leads.
I highly recommend you attend - tickets are available maybe.
