EDGE of the Web - The Best SEO Podcast for Today's Digital Marketer

616 | Unveiling the SEO Mindset: Candid Conversations on Imposter Syndrome, Burnout, and Anxiety

Aug 14, 2023

SEO Mindset podcast host, Sarah McDowell, discusses the struggles of SEO professionals in a candid conversation. Topics include impostor syndrome, burnout, and self-doubt. Sarah shares her journey from studying dance to becoming an SEO manager. She emphasizes the importance of embracing discomfort, maintaining work-life balance, and setting boundaries in the SEO field. The podcast also explores entry points into the industry, challenges of explaining SEO to non-technical individuals, and the significance of connecting and helping others in the web development and SEO community.

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Introduction

00:00 • 4min

Starting in SEO and Combining Passions

04:08 • 14min

Challenges of Explaining SEO and the Importance of Supportive Community

17:38 • 5min

Connecting and Helping Others in the Web Development and SEO Community

22:18 • 5min

Staying Calm and Sticking to the True Path in SEO

26:54 • 12min

Give a warm welcome to this week's guest Sarah Mcdowell! Sarah works as the SEO Manager at podcast management and monetization platform, Captivate, as well as host of her own podcast SEO Mindset.

Realizing the common struggles faced by SEO professionals, such as impostor syndrome, burnout, and self-doubt, Sarah and her co-host Tazmin Suleman saw an opportunity to create a platform for open and honest conversations.

Thus, the SEO Mindset podcast was born, addressing topics ranging from personal growth to mental health and career development. It has been running for a year now, featuring engaging episodes where the hosts and guests dig deep into specific subjects. The goal? To shed light on the often overlooked areas of the industry and let everyone know that they are not alone in their challenges.

In this episode, Sarah shares her journey from studying dance in university to becoming an SEO manager at Captivate. She opens up about her struggles with impostor syndrome and the importance of embracing discomfort to overcome it. She also provides valuable insights on maintaining a healthy work-life balance and setting boundaries, all while navigating the constant influx of information in the SEO field.

So, grab a cup of coffee, sit back, and join us as we explore the world of SEO with Sarah McDowell on this inspiring episode of EDGE of the Web. Let's dive in!

Key Segments:

[00:01:54] Introducing Sarah McDowell

[00:04:54] Understanding What the SEO Mindset is All About?

[00:16:16] EDGE of the Web Title Sponsor: Site Strategics

[00:17:02] Significance of Actually Getting Stuff Done

[00:20:19] Sarah’s Most Difficult Topic to Work on, For Personal Growth as an SEO

[00:24:46] EDGE of the Web Title Sponsor: Brightlocal

[00:25:45] How Do You Manage The Constant Change of Information as an SEO?

[00:30:05] EDGE of The Web Sponsor: Wix

[00:30:49] Best Advice For a Healthy Work-Life Balance

Thanks to our Sponsors!

Site Strategics http://edgeofthewebradio.com/site

Brightlocal: https://edgeofthewebradio.com/brightlocal

Wix: http://edgeofthewebradio.com/wix

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