Empire

BlackRock's Crypto Strategy With Samara Cohen

69 snips
Apr 28, 2025
This discussion features Samara Cohen, Chief Investment Officer at BlackRock, who delves into the firm's ambitious crypto strategy for 2025. She shares insights on the booming demand for Bitcoin ETPs and emphasizes the potential of tokenization in revolutionizing capital markets. Samara also explores the interplay between traditional and on-chain investments, providing a perspective on Bitcoin's role as a diversifier in volatile landscapes. Lastly, she highlights the importance of data and transparency in attracting new investors to the evolving crypto ecosystem.
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ANECDOTE

Samara's Start at BlackRock

  • Samara Cohen started her career at BlackRock as employee number 134 right out of college.
  • She witnessed BlackRock's growth to over 20,000 employees and the firm's evolution in markets worldwide.
INSIGHT

ETFs Thrive in Volatile Markets

  • ETF trading volume spikes during market volatility due to their convenience and transparency.
  • ETFs enable investors to quickly reposition risk in rapidly changing markets.
INSIGHT

Bitcoin ETP Launch Factors

  • BlackRock's Bitcoin product launch was driven by investment thesis, client demand, and market readiness.
  • The Bitcoin ETP bridges crypto market structure with traditional finance rails for greater access.
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