As life moves progressively online, it is becoming increasingly possible to keep people alive in the digital sense. Tech companies are starting to use AI to simulate the personalities of the dead from the data they’ve left behind. The Economist’s science correspondent, Abby Bertics, wanted to figure out how close this possible future is and just what it would look like to conjure a digital ghost of her own.

Sign up for a free trial of Economist Podcasts+

If you’re already a subscriber to The Economist, you’ll have full access to all our shows as part of your subscription.

For more information about how to access Economist Podcasts+, please visit our FAQs page or watch our video explaining how to link your account.

#79 Michael Kinsey "I don't sell beef, I sell trust"