Why You Can't Reverse Engineer Social Media Success

Srinivas Rao, Founder/Chief Creative Instigator at Unmistakable Creative, joins the Social Pros Podcast to discuss creativity and his new book An Audience of One: Reclaiming Creativity for Its Own Sake.

 

Special thanks to our sponsors:

• Salesforce Marketing Cloud (Magic Moments: How to Create Inspired Marketing to Amaze Your Customers: candc.dl/amazecustomers)
• Convince & Convert (Experience This! Show: experiencethisshow.com)
• Yext (The Everywhere Brand: http://offers.yext.com/everywherebrand)

 

In This Episode

• Why you shouldn’t care about metrics as much
• Why you should create for yourself rather than creating what seems successful
• Why you are the biggest factor in your success
• Why comparison is toxic to success

 

Resources

• Unmistakable Creative
• Salesforce
• Talk Triggers
• CoSchedule

 

Visit SocialPros.com for more insights from your favorite social media marketers.