Episode 100 with Spring Bengtzen, CEO and Owner of the Utah Life Real Estate Group & Associate Broker at REAL Broker LLC

Most people who come into real estate think it’s going to be fun.  They’ll have the freedom to earn as much as they want and have control over their schedules. Yet, soon enough they realize that to be successful in real estate, you have to work all the time.

When Spring Bengtzen began to grow her business, she felt she had to be everything to everyone until eventually, she felt exhausted.  She then had to decide whether she wanted to scale back or scale up.

That’s when Sisu came into the picture. Sisu was actually built for Spring to help her put systems in place to successfully scale her business.

As GRIT celebrates its 100th episode, Brian Charlesworth joins special guest, Spring Bengtzen, CEO and Owner of the Utah Life Real Estate Group & Associate Broker at REAL Broker LLC as she shares her journey, how Sisu helped transform her business, and what her new coaching company, Scale Up, is all about. 

Top Takeaways:
02:20 How Spring discovered the power of choice
06:57 What was it like to be in the “messy middle”?
08:56 The most important thing to consider when you’re jumping from being an agent to business owner
10:19 How Sisu helped Spring put systems to build her business
14:55 The 2 “Who’s” to focus on when scaling your business 
17:33 How Spring doubled her business
19:22 One of the biggest mistakes a lot of people make when they hire a VA
22:06 Why joining Real Brokerage was the best decision Spring ever made
26:41 What Scale Up is all about
28:29 What motivates Spring the most today
29:33 Why a lot of team owners are now considering going into the ancillary space
30:40 Spring’s words of advice
32:50 Sisu’s mastery workshop 

Get in touch with Spring Bengtzen
Instagram: @springbengtzen
Website: https://springb.com/

About the guest:

When Spring Bengtzen was 20 years old, she had a terrible accident that left most of her body burned.  Her condition was so bad that she wondered if she was going to die.  Until a doctor told her that only she can decide whether she fights to live or give up and die.  That’s when she realized the power of her choices.  Once she made up her mind to keep fighting, that’s when she started healing.

Two years later, she went into real estate. She worked her way up and successfully grew her business. She was listed as one of REALTOR’s Magazine 30 under 30, and had the opportunity to join Keller-Williams. From 2010 to 2019, she built and grew her team to become the largest in Utah.  

In 2021, Spring joined REAL Brokerage, a tech-powered real estate brokerage for agents and teams. She has also launched a coaching company called Start Up

Today, Spring Bengtzen is a successful Real Estate Broker, Mentor, Entrepreneur, CEO, and Owner of The Utah Life Real Estate Group, leads the top real estate team along the Wasatch Front.