Grits and Eggs Podcast Episode 97 - Bam Sparks
Nov 4, 2025
Bam Sparks, founder & CEO of Culture Wireless and co‑founder of the Trap Music Museum, shares his inspiring journey from chemical engineering to bridging the digital divide in Atlanta. He reveals the spark that ignited Culture Wireless, focused on providing internet to underserved communities. Bam discusses the challenges of funding and infrastructure, while also outlining innovative plans like a mobile service and data-sharing initiative. His passion for community-building underscores the importance of investing in Black-owned businesses to promote generational wealth.
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From Chemical Engineer To Sports Agent
- William "Bam" Sparks left Georgia Tech after a cousin recruited him into a sports agency opportunity.
- He traded a potential engineering career for Grand Hustle Sports and learned the business from players and agents.
Bootleg Fiber Sparked Culture Wireless
- Bam discovered local DIY fiber when visiting an esports facility and saw a bootlegged high-speed setup.
- That moment sparked Culture Wireless to solve internet gaps on Atlanta's west side.
Money, Not Will, Blocks ISPs
- The biggest barrier to building a community ISP is capital, not demand or city support.
- Federal subsidy uncertainty and high per-site fiber costs slowed Culture Wireless's rollout.