348 John Bertino - How Not To Get Burned Hiring the Wrong Marketing Agency

Finding the most suitable B2B marketing agency for your business can be an overwhelming task. The industry is extremely competitive, and finding the right advertising and digital marketing agency can be a daunting process. A large number of websites, profiles, and content are available, so how do you decide which one is right for you? Searching for an agency can quickly spiral out of control when you factor in how long it takes to schedule a phone call or meeting.

As B2B Digital Marketers, how can you protect yourself from hiring an ineffective marketing agency? Efforts are being made to prevent these mistakes. What are the steps and solutions taken to address them?

In this episode, John Bertino will discuss methods to avoid being burned in the process of hiring the wrong marketing agency.