The Mainstream-ification of ASMR Content: From Whisper Community to Celebrity Gag

This episode explores the history, origins, and mainstream-ification of ASMR– a genre that was underground and misunderstood for years, rising to become one of the popular forms of content on YouTube today. 

Timestamps:

3:30 Origins of ASMR content & community

7:45 The whisper community & early ASMR creators

11:53 ASMR goes mainstream

20:46 How TikTok has changed ASMR

22:37 What happens to ASMRtists when they enter the digital mainstream?

28:12 ASMR in 2024

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Sources:

https://www.nytimes.com/2019/04/04/magazine/how-asmr-videos-became-a-sensation-youtube.html 

https://www.vice.com/en/article/gqww3j/asmr-the-good-feeling-no-one-can-explain 

https://www.smh.com.au/national/asmr-the-youtube-sensation-all-in-the-brain-20140301-33sop.html 

https://www.reddit.com/r/asmr/comments/p298m9/when_discussing_about_the_history_of_asmr_which/ 

https://www.reddit.com/r/asmr/comments/1y0f4j/meta_what_is_the_very_first_intentional_asmr/ 

https://www.washingtonpost.com/lifestyle/style/a-whisper-then-tingles-then-87-million-youtube-views-meet-the-star-of-asmr/2014/12/12/0c85d54a-7b33-11e4-b821-503cc7efed9e_story.html 

https://www.reddit.com/r/asmr/comments/p298m9/comment/h8jwx7w/  

https://www.reddit.com/r/asmr/comments/qdtt7/liliumcandidum27_is_leaving_youtube/   

https://www.vox.com/2015/7/15/8965393/asmr-video-youtube-autonomous-sensory-meridian-response 

https://www.fastcompany.com/90135533/asmr-the-internet-subculture-of-sounds-that-feels-good-is-going-mainstream 

https://asmruniversity.com/history-of-asmr/comment-page-2/ 

https://www.bbc.com/news/entertainment-arts-48026974 

https://www.wired.com/story/oddly-satisfying-videos-explained-psychology-youtube/ 

https://www.npr.org/2017/10/01/552422040/the-rise-of-the-slime-economy 

https://asmruniversity.com/2022/04/26/how-many-asmr-channels-asmrtists-are-on-youtube/ 

https://theconversation.com/love-or-hate-tiktoks-viral-bottle-smashing-trend-a-neuroscientist-explains-what-that-says-about-your-brain-211963 

https://centennialworld.com/angelica-asmr-onlyfans-transformation-communist-to-catholic-christian/ 

https://centennialworld.com/gwen-the-milkmaid-tiktok-asmr-youtuber-gwengwiz-tradwife-influencer-onlyfans-gwen-swinarton/