Angel Studios' unique approach to filmmaking has brought incredible success, harnessing the wisdom of crowds for better decision-making and involving viewers in project selection. They discuss a new film project called The Shift, targeting male audiences, and highlight the impact of 'Sound of Freedom'. Angel Studios plans to release more theatrical films and TV shows, aiming to become a trusted storytelling brand.
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Quick takeaways
Angel Studios' innovative business model relies on crowdfunding and the discerning approval of the Angel Guild members to decide which projects should come to market.
Angel Studios follows a pay-it-forward model, allowing viewers to enjoy shows for free and contribute to future episodes and seasons to expand the reach of these shows.
Deep dives
Angel Studios' Unique Crowdfunding Model
Angel Studios stands out for its innovative business model, using a crowdfunding approach through the Angel Guild. Supported by the investors who back their shows, Angel Studios relies on the discerning approval of the Angel Guild members. By leveraging the wisdom of crowds, the studio believes that diverse independent decisions from thousands of people can lead to smarter choices than a few gatekeepers. This model allows the audience to become the gatekeepers, deciding which projects should come to market.
The Angel Guild's Decision-Making Process
The Angel Guild's decision-making process is straightforward and engaging. Guild members have the opportunity to watch video content, known as torches, on the Angel app and cast their votes based on their preferences. The Guild's votes play a crucial role in determining which projects receive support and move forward. Even rejected projects receive valuable feedback to enhance their storytelling. The guild members' decisions influence the studio's focus on stories that amplify light, embracing a wide variety of genres and subject matters that align with the criteria.
Angel Studios' Pay-It-Forward Approach and Impact
Angel Studios follows a pay-it-forward model where viewers can enjoy shows like Dry Bar and The Chosen for free, and then choose to contribute to future episodes and seasons to help expand the reach of these shows. This approach extends to theatrical releases as well. For instance, during the release of Sound of Freedom, Angel Studios allowed viewers to buy tickets for others, tapping into the founders' memories of not affording theater experiences as children. This model creates a powerful impact on culture, allowing people who might not have otherwise attended a theater to be inspired by these stories.
A unique and innovative approach to filmmaking, which relies on consumers input, has brought incredible success to Angel Studios. Get the facts first on Morning Wire.
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