

PepsiCo Jumps, Constellation Brands Slumps, Kraft Heinz Slides After Split News
Sep 2, 2025
PepsiCo's stock surged after Elliott Investment Management invested $4 billion, aiming for company changes amidst declining market value. Meanwhile, Constellation Brands faced a stock slump due to lower fiscal guidance linked to weak consumer demand. The food industry isn't immune, as Kraft Heinz's shares dropped following news of its planned split into two companies. The discussion highlights shifting consumer preferences and how major brands are grappling with sales challenges in a competitive market.
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Elliott Pushes Strategic Shakeup At PepsiCo
- Elliott built a roughly $4 billion stake in PepsiCo and is pushing strategic change including streamlining snacks and refranchising bottling.
- The move signals investor appetite for restructuring to revive growth after PepsiCo's market value fell 20% since May 2023.
Refocus On Brands And Outsource Bottling
- Consider refranchising beverage bottling so PepsiCo focuses on brands and marketing while bottlers handle production and distribution.
- Divesting underperforming snack assets can free resources to accelerate growth and shareholder value.
Coca-Cola Example And Fritos Joke
- Tim and Emily discussed how Coca-Cola refranchised bottling years ago and benefited from focusing on brand while outsourcing bottling.
- The hosts joked about snacks like Fritos when considering what PepsiCo might keep or divest.