Merit scholarships aren’t always final—and a smart appeal can make a real difference. In this episode of The Ol’ College Try, host Peg Keough sits down with Mike Hinderman, Director of Scholarships at the University of Oklahoma (and a CAP financial expert), to get the behind-the-scenes scoop on how merit appeals actually work.

Mike breaks down OU’s approach to automatic merit scholarships, what the appeals process looks like, and why your admissions counselor can be your best ally. They also dig into what separates a strong appeal from one that gets ignored—like why the student must lead the appeal, how to share the right “missing context” (awards, leadership, challenges overcome), and what language to avoid (hint: “price match” and demands don’t land well at many public universities). Plus, Mike shares real examples of appeals that stood out to committees and why timing and demonstrated interest can influence outcomes.

If your family is staring at an award letter and wondering “Can we ask for more?”—this episode is your playbook.

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Merit Scholarship Appeals: What Works, What Doesn’t, and When to Ask