Tiffany and Co. is known worldwide for their high quality jewelry, particularly for their classic Tiffany diamond rings. They also sell accessories, watches, and fragrances, but the bulk of their sales come from jewelry. They have over 320 stores in over 20 countries, and have a storied history, having been in business since the 1830s. This is not a business that is highly susceptible to technology disruption, and sells classic goods where prices can be raised without much customer objection (a benefit of companies in the luxury goods sector).
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