GTM Science - A show for GTM and RevOps leaders RevOps Live #22 - How We Tripled Sales Efficiency in an Economic Downturn
Mar 23, 2023
48:59
In this episode of RevOps Live, Eddie Reynolds, Founder & CEO of a Union Square Consulting, sits down with Joel Arnold, VP of Revenue Operations to discuss how they tripled sales efficiency during an economic downturn.
Joel shares his story of how he was able to balance his company's revenue engine, increase production per rep, and boost overall bookings. The two also discuss the importance of not letting a crisis go to waste, citing a Harvard Business Review case study that showed companies who cut costs carefully were able to come out of the 2008 financial crisis stronger than their competitors.
They also touch on the importance of engaging leadership and changing their views over time, as well as starting with metrics and capacity models to identify bottlenecks and inefficiencies in the revenue engine.
If you're looking to weather a downturn and improve your revenue operations, this episode is a must-listen!
To signup for all future events, click here.
This episode was recorded live on March 22, 2023
_____________________________________________________________________
STRATEGIC REVENUE OPERATIONS AS A SERVICE
● Website ● LinkedIn ● TikTok
Joel shares his story of how he was able to balance his company's revenue engine, increase production per rep, and boost overall bookings. The two also discuss the importance of not letting a crisis go to waste, citing a Harvard Business Review case study that showed companies who cut costs carefully were able to come out of the 2008 financial crisis stronger than their competitors.
They also touch on the importance of engaging leadership and changing their views over time, as well as starting with metrics and capacity models to identify bottlenecks and inefficiencies in the revenue engine.
If you're looking to weather a downturn and improve your revenue operations, this episode is a must-listen!
To signup for all future events, click here.
This episode was recorded live on March 22, 2023
_____________________________________________________________________
STRATEGIC REVENUE OPERATIONS AS A SERVICE
● Website ● LinkedIn ● TikTok