#86: Growing a Strong Travel Community During the Pandemic – Erika De Santi

In this episode I spoke to Erika De Santi, co-founder of WeRoad, a travel company that plans adventure tours around the world focusing on young travellers.

They have coordinated over 30,000 European travellers and have been extremely successful with growing during the pandemic where travel was hit hardest.

We covered:

• How Erika came up with the unique business model of WeRoad that takes an alternative view of the adventure travel industry with a focus on the dynamics of the group
• How WeRoad survived the pandemic through pivoting their business model temporarily and actually generated around £500k in revenue from gift cards alone, where 40% of these purchases were from people who had never travelled with them
• How Erika has built and is continuing to build an incredible community where most of their sales are generated from word of mouth

---

Vinovest 2 Months of Fee-free Investing: https://zen.ai/themillennialentrepreneur 

Zencastr 30% OFF: https://zen.ai/themillennialentrepreneur0

FREE SHARE WORTH UPTO £200 🤑: https://magic.freetrade.io/join/sina/5778b9e3

YouTube Channel: https://www.youtube.com/channel/UCx8Pd3VD2lZbjSoc-OCtp1w

Instagram Page: @TheMillennialEntrepreneurPod

Microphone/Equipment Used: https://amzn.to/31Os4fV, https://amzn.to/3kul2Fm

Subscribe to my blog: https://sinablog.medium.com/

My Business (Wing) - A fully contactless business card: www.wingcard.io

---

Music: https://www.davidcuttermusic.com | @dcuttermusic

Hosted on Acast. See acast.com/privacy for more information.