The Smart Passive Income Online Business and Blogging Podcast SPI 877: My Favorite AI Tool for Content Creation with Rafeh Qazi and Nazariy Dumanskyy
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Jul 2, 2025 Rafeh Qazi and Nazariy Dumanskyy, co-founders of Poppy AI, discuss their innovative AI-powered content creation tool. They share their journey from friendship to entrepreneurship, highlighting the pivotal moment a viral TikTok boosted their success. The duo explains how Poppy AI combines visual elements with AI functionalities, enhancing creativity while maintaining authenticity. They also delve into collaborations with creators and the ethical considerations of using AI in creative processes, illustrating how Poppy AI revolutionizes content creation.
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Founders' Origin Story
- Rafeh and Nazariy met through Instagram, collaborated on coding education, and eventually became best friends living and working together.
- This friendship and collaboration laid the foundation for building Poppy AI from scratch in San Francisco.
Product-Founder Fit Key to Success
- Poppy AI was created to solve the founders' own creative problems with content creation rather than building just another AI product.
- They focused on product-founder fit, which led to persevering through initial poor sales until viral success came.
Viral TikTok Boosted Sales
- A TikTok video by a content creator who understood Poppy AI's value went viral, causing massive sales growth.
- Each 100,000 views roughly translated to $10,000 in revenue, proving the power of the right audience and presentation.
