Oh Hey Ripu Daman Bevli... Meet The Plogman of India

It's time for some more trashtalk, my friends.

Remember plastic pollution? Of course you do - because it's still with us.

According to the UNEP, the equivalent of 2,000 garbage trucks full of plastic enter the world's oceans, rivers and lakes EVERY SINGLE DAY. And while there was a great deal of excitement around the prospect of a Global Plastics Treaty last year, talks were suspended at the end of 2024 when UN member states failed to reach an agreement on what would have been the first-ever global legally binding instrument to end plastic pollution.

But it's not just plastic that's littering the environment. You name it; it ends up there - from paper and cardboard to aluminium cans, glass, clothing and fly-tipped furniture. We're all complicit, so we've all got a part to play.

The good news is that awareness and community action is growing, and that is the focus of today's interview with the inspiring Ripu Daman Bevli - a Delhi-based environmentalist and runner, on a mission to make picking up litter cool. Meet the Plogman of India...

Plog-what?!

The term plogging originated in Sweden - it's a portmanteau of the Swedish verb, "plocka upp" (to pick up) and the English word "jogging". In 2019, Ripu ran 1000 km across 50 cities in India, picking up trash - and followers - along the way. As he says, if you want to spark behaviour change, forget shame and berating people - the secret is to invite them to join a fun activity.

So don't stress, this is far from a dismal discussion about the waste crisis.

Rather, it's a joyful, encouraging story about how to change the world with positivity, recorded on location in Delhi, with a soundtrack of beautiful birdsong.

Tell us what you think? Find Clare on Instagram @mrspress

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