HoS: Jordan Rogers, Former Nike Marketing Exec Turned Social Media Star

I don’t think there’s anyone out there quite like Jordan Rogers, so I had to pod with him. The man went from recovering heroin addict to successful sports marketing executive at Nike, and now he’s in the media space, spilling industry secrets. We could have podcasted on these topics for many hours, and perhaps will do so in the future. Topics include but aren’t limited to…

* Jordan’s insider perspective on my Nike’s End of Men

* “It’s not the consumer who decides. It’s the shareholder who decides”

* “Undecided Whale” explains Bad Bunny doing the Super Bowl halftime show

* When internal ideology gets in the way of the business

* Why Jordan thinks men should work in a female dominated marketing space

* What I learned from the women in my industry

* Is there an upside to “Enragement is Engagement”?

* Why the Kobe 4 is one of history’s most important athletic shoes

* Why the successful signature athlete is an impossible feat

* If A’Ja Wilson can’t move units now…

* How Nike botched the Caitlin Clark moment

* The devaluing of “signature athlete”

* The awkwardness of corporations marketing a female athlete’s looks

* Did Nike actually botch the Steph Curry situation?

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