

The Founder’s Unfair Advantage with Chris Winfield
EPISODE 19
Visibility isn't a vibe—it's a system. In this episode, Jason and Kevin sit down with Chris Winfield, creator, connector, and coach, to break down how founders can build an unfair advantage in an AI-saturated world. Chris shares his 80/20 rule for AI usage, why content strategy is non-negotiable in 2025, and how personal connection still beats automation. Learn how to become the go-to expert in your niche, simplify your message like Steve Jobs, and avoid falling into the “Slopbot” trap of over-AI'd content.
CHAPTERS
00:00 – The 80/20 Rule for Using AI
06:26 – Visibility Through Content and Connection
12:11 – Build Real Relationships in a Noisy Digital World
15:28 – Marketing Trends That Actually Matter in 2025
19:37 – The Real Unfair Advantage for Founders
LINKS
Connect with Chris
Special Offer
DM Chris on Instagram @chriswinfield and mention Kevin & Jason to get a special offer.
Stay Connected with Founder Mode
Subscribe to our newsletter: foundermode.kit.com
Connect with Kevin
Connect with Jason