MORNING KOMBAT WITH LUKE THOMAS AND BRIAN CAMPBELL UFC Signs Exclusive Deal w/ Paramount | Hernandez DOMINATES Dolidze | UFC Vegas 109 | PFL Africa
Aug 11, 2025
A groundbreaking exclusive broadcasting deal between the UFC and Paramount is set to change the game's landscape starting in 2026. Fluffy Hernandez scores a sensational rear-naked choke victory, positioning himself for a title shot. Meanwhile, the controversial performance of Steve Erceg raises questions about his skill development. Plus, notable knockouts, such as Elijah Smith's slam KO, steal the spotlight as PFL faces implications of a no-show by Francis Ngannou. The podcast teases the competitive excitement building in the middleweight division!
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Paramount Lands Massive UFC Rights
- Paramount signed an exclusive seven-year deal for UFC's 13 marquee events and 30 fight nights worth about $7.7 billion.
- The package moves marquee shows to Paramount+ with some numbered events simulcast on CBS.
Pay‑Per Model Is Dead For Fans
- Mark Shapiro called the pay-per model "a thing of the past," framing streaming as one-stop shopping for younger fans.
- Luke Thomas noted ending pay-per is a major win for consumers and piracy pressures.
Deal Exceeds Paramount's Market Cap
- Luke Thomas flagged the deal's scale by noting Paramount's market cap is smaller than the contract value.
- He questioned whether Paramount can recoup roughly $25M per event through subs and ads.