Wantrepreneur to Entrepreneur | Start and Grow Your Own Business 1152: Getting out of SURVIVAL MODE + leveraging tech, data, and AI w/ Graeme Crawford
In this episode, Graeme Crawford shares how he transitioned from a successful corporate career working with Fortune 100 companies like IBM and Capital One to building data-driven businesses that empower smaller companies. Graeme reveals how AI and data intelligence, once the domain of massive enterprises, are now accessible to small businesses—and how he’s helping entrepreneurs harness this power for growth. His journey from intrapreneurship to entrepreneurship highlights the mindset shifts, challenges, and opportunities that come with leaving the corporate world and betting on yourself.
💡 What You'll Take Away For YOUR Business
🚀 How to bring Fortune 100-level data intelligence to your small business
🤖 Why AI is leveling the playing field for small and medium-sized businesses
💰 How to adjust big-business strategies for a small-business budget
📊 The most important (and overlooked) data points you should be tracking
⚡ How to create win-win-win partnerships that drive business growth
🧠 Why mindset shifts from risk aversion to strategic risk-taking are crucial for success
🌍 Why permissionless leadership is the key to scaling your business
📝 About Graeme Crawford
Graeme Crawford spent 20 years in the corporate world, helping Fortune 100 companies profit from disruptive technology. After leaving his executive role in 2024, he launched his own data-driven business focused on helping small and medium-sized companies apply AI and data intelligence to grow more efficiently. His ability to bridge the gap between big-business strategies and entrepreneurial realities makes him a powerful force in the business world.
🎯 Graeme's BEST Piece of Advice for Wantrepreneurs and Entrepreneurs
"Stop waiting for permission. No one will give you permission to lead—so take it."
Key Takeaways from Graeme's Advice:
✔ Leadership is a permissionless act—don’t wait to be picked
✔ Build proof of your value instead of seeking validation
✔ Trust your capabilities and expertise—success follows confidence
📢 Memorable Quotes
“If you wait for permission to lead, you’ll always be waiting.” – Graeme Crawford
“Entrepreneurship is a probabilistic endeavor, not a deterministic one—be prepared for unpredictability.” – Graeme Crawford
“Business success isn’t a zero-sum game—everyone can win with the right strategy.” – Graeme Crawford
💡 Actionable Takeaways
✅ Start tracking key business data—beyond just website visits
✅ Shift from a scarcity to an abundance mindset—there’s room for everyone to win
✅ Embrace strategic partnerships rather than trying to do everything alone
✅ Focus on business impact rather than seeking validation from others
✅ Use AI to improve decision-making and operational efficiency
🔗 Links & Resources