AWS Podcast #708: Unlocking Amazon Cognito: Secure, Scalable, Customized Sign-In
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Feb 17, 2025 Rahul Sharma, Principal Product Manager at AWS, and Kevin Shanley, Principal GTM Specialist at AWS, dive into the world of Amazon Cognito and secure authentication systems. They discuss the challenges developers face in creating secure sign-in experiences and how Amazon Cognito simplifies this process with features like no-code UI editing and passwordless logins. The conversation also touches on multi-tenancy, customization options, and the importance of user insights from event log streaming, all aimed at enhancing security while improving user experience.
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Cognito Simplifies Authentication
- Amazon Cognito helps developers build secure, scalable, and customized sign-up and sign-in experiences.
- Building a robust authentication system from scratch is hard, time-consuming, and requires heavy lifting.
Streamlined Developer Experience
- Streamline the developer experience with Cognito.
- Turn a complex, time-consuming authentication setup into a process that takes minutes.
Managed Login Enhancements
- Cognito's managed login improves customization with a no-code UI editor.
- It offers more personalization and supports over 10 languages out of the box.