The Goal Digger Podcast | Top Business and Marketing Podcast for Creatives, Entrepreneurs, and Women in Business

773: How Kendra Scott Built A Billion-Dollar Brand with Purpose

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May 13, 2024
Entrepreneur Kendra Scott shares her journey of turning a $500 investment into a billion-dollar brand, discussing the importance of taking risks, staying grounded, and giving back through philanthropy. She emphasizes the value of constant growth, leadership philosophy, and balancing business success with family values.
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ANECDOTE

Humble Beginnings

  • Kendra Scott started her business with a $500 investment in her extra bedroom.
  • Her initial goal was simply to create a business that allowed her to be present for her child.
ADVICE

Handling Doubt and Rejection

  • Surround yourself with supportive people who believe in you and your vision.
  • View "no's" as opportunities to learn and improve, and don't be afraid to ask for feedback.
ANECDOTE

Challenges of Success

  • As Kendra Scott's business grew, she found it more challenging to connect with every employee personally.
  • She also learned to be discerning about new relationships, prioritizing genuine connections over those with ulterior motives.
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