

π 10X Ecommerce Growth Playbook for 2019
May 23, 2019
25:52
***REPUBLISHED***
Here's a summary of actions to take to drive 10X growth in 2019.
- Acquisition - The one channel strategy is over
- Checkout - Upsell upsell upsell - Upgrade your checkout and post-sales processes - AO.com, case in mind
- Email automation is key - get your flows in order for 2019. Most important flows, welcome series, cart abandonment series, win-back, up-sells,
- 10X Your Top of the Funnel Traffic - e.g. a YouTube channel, Video, regional TV advertising
- Run Flash Sales
- Evaluate customer feedback - get feedback from customers, customer support logs. Know what is marketing saying?
- Personalize your brand. Double down on your brand story and amplify
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