Mind The Business: Small Business Success Stories

The SB Starter Kit - Everything You Need or Need to Know to Get Your Business Off the Ground (Part 1) - Trademarks, Patents, LLCs and SCorps

Jan 23, 2025
Misty and Dennis Akers, co-founders of The Candle Pour in Tampa, discuss their journey in creating a unique candle-making experience that fosters community and creativity. They share essential steps for starting a small business, including navigating LLCs and S-Corps, and the importance of trademarks. The couple emphasizes the value of delegation and effective hiring practices, along with personal anecdotes on overcoming challenges and building trust in partnership. Their insights offer aspiring entrepreneurs a roadmap from the grand idea to a successful launch.
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ANECDOTE

Opening Day Jitters

  • Opening day was nerve-wracking for The Candle Pour, unsure of customer turnout.
  • Friends, family, and social media were crucial for initial success and spreading the word.
ADVICE

Focus on Strengths

  • Focus on your strengths and offload tasks outside your expertise to trusted partners.
  • Prioritize core business functions over things like legal or accounting details.
ADVICE

Trademarking Importance

  • Trademark your business name and logo early on to protect your brand.
  • This prevents others from using similar branding and causing confusion.
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